About Theory Elemental Design
We're passionate about making AI accessible to small businesses, helping them compete and thrive in an increasingly digital world.
Our Story
Theory Elemental Design was founded with a simple yet powerful belief: every small business deserves access to the transformative power of artificial intelligence. We saw too many small business owners struggling with repetitive tasks, overwhelmed by technology, and unable to compete with larger corporations that had dedicated IT teams.
Our founders, with decades of combined experience in design and small business operations, recognized that the gap wasn't in the technology itself; it was in making that technology accessible, understandable, and practical for everyday business use.
Today, we're proud to have helped hundreds of small businesses streamline their operations, improve customer service, and achieve growth they never thought possible. Every solution we create is designed with the small business owner in mind: practical, affordable, and results-driven.
Our Mission
At Theory Elemental Design, we empower small businesses to reach their full potential through tailored AI solutions. We do this by providing prompt engineering, customized LLM setups, AI training, and RAG optimization, making advanced AI technology accessible and easy to integrate for small business owners.
Our Vision
To lead the integration of AI in small businesses, empowering them to achieve unprecedented growth and making business operations effortlessly efficient. We envision a future where every small business has the tools and knowledge to compete on equal footing with larger enterprises.
Our Core Values
These principles guide everything we do and every solution we create
Empowerment
We believe in giving small business owners the tools and knowledge they need to take control of their operations and achieve their goals with confidence.
Innovation
We stay at the forefront of AI technology, constantly exploring new ways to make advanced solutions practical and accessible for small businesses.
Partnership
We don't just provide services—we build lasting partnerships with our clients, supporting their growth every step of the way.
Meet Our Team
Experienced professionals dedicated to your success
Demarrio Spence
Founder & AI Strategist
25+ years in design, dedicated to making AI accessible for small businesses. With a deep understanding of branding and digital marketing.
Chad Cooper, M.Ed
Co-Founder & Business Strategist
Consultant with real-world expertise. Understands and addresses small business challenges.
Megan Spence
Co-Founder & Vibe Coding Specialist
Specializes in making complex digital concepts understandable and engaging for creative teams.